Thursday, April 28, 2011

Pharrell Keeps on Beating


Source: hypebeast.com, French Vogue
Where to begin... The name Pharrell is synonymous to the world of Hip Hop, Pop Culture, Pop Art and in recent years fashion.

What makes Pharrell, Pharrell? Along with Hugo and Chad, the trio is a crazy talented music producer with an uncanny ability to mix beats and melodies that will get your rump shaking.  His music style is that of hip hop + classic rock, something he listened to growing up.  Double Platinum at 17, they went on to make hits after hits for some of the industry's biggest names: Jay-Z, Beenie Man, Justin Timberlake, Britney Spears, Gwin Stefani, Usher, and on and on. 

Music created Pharrell's career.  But like all stories of creation, evolution plays its role.  Pharrell has evolved into many things fantastic and his achievements as an artist has made his mark on Pop Culture and the history of fashion.

The Attention

Hugo and Chad had written many beats in the 90's but their attention getter with its "Neptunes sound" came from N.O.R.E's "Superthug" in 1998.


DLT90's "Yo N-E-P-T-U-N-E-S / the way they lace a beat's like, one of the best"
-Noreaga, "Super Thug" (1998)
 








Hot in Herre...
Before she shaved off her hair, he helped Britney gain her first worldwide No. 1.  Can't get better than being No. 1


Then Pharrelle and Nelle realized that "It's Getting Hot in Herre"...



Source: MTV Press, 2002 MTV Music Video Award: Busta, P-Diddy, Pharrell & Usher

The Style Icon...

Source: TheNeptunes.Org, Pharrell for GQ
At the top of his game and in high demand for the infectious beats, Pharrell transformed himself once more into a new kind of icon: Style icon.

He can pull off a plain white T-shirt, a pair of Tom's shoes and a trucker hat with swag.  His style is effortless.
Source: TheNeptunes.Org, Pharrell for GQ


















Source: TheNeptunes.Org, Pharrell for GQ
I scream, you scream we all scream for...         ICE CREAM!

Pharrell x Nigo, via Highsnobiety

Japan he went, they met and then came BBC Ice Cream.  Pharrell and Nigo hit it off from the start.  Both had very similar interests.  Nigo owned BAPE in Japan and Pharrell likes what he did.  After some interchange, a joint venture started the BBC/Ice Cream street wear in the U.S. It was a rough start at first but the rest is now history.

Below is BBC 2010 S/S collection...  a little behind the time? Yes, but look how timeless it is.
Honeyee.Com

Honeyee.com

Honeyee.com

Honeyee.com
The idea of having limited edition items is just marketing ingenuity... genius.  BBC/Ice Cream items are highly in demand and is the pinnacle of street wear; it is royalty.  Would I buy these? Oh heck yeah!
Via Highsnobiety
And then came The Millionaires...
(c) Louis Vuitton

via The Daily Front Row

A historical collaboration, Pharrell together with Nigo and Marc Jacobs created 8 designs for Louis Vuitton's first sunglasses collection in 2005: The Millionaire sunglasses.  Where's my winning lotto ticket?????

Source: Highsnobiety

Bling Bling... Blason for Vuitton
Source: Provider Magazine, via Hypebeast.com
Source: BBC/IceCream

Blason, the symbol of dynasty and French Heraldry.  Often synonymous with a coat of arms and conveys aristocratic heritage that spans from one generation to another. 

In 2008, his continued collaboration with Louis Vuitton migrated into the house's fashion jewelry line.  Pharrell worked with Camille Miceli (Marc Jacob's personal public relations and jewelry consultant to LV) to create an edgy collection that is inspired by the music universe.
BBC/IceCream
No doubt, Pharrell's work with Louis Vuitton has helped emblazoned the fashion house history.  But he didn't stop there.  Chairs anyone?

“I had often wondered what it’s like to truly be in love,not lust for once..So I decided not to ask what it was like in someone else’s shoes or what it was like to sit in their seat.." -Pharrell Williams

"Perspective", Source: BBC Ice Cream

"Perspective", Source: BBC Ice Cream
His work of art continued in 2008 with another collaboration with Domeau & Pérès.  The chair and table was in his design for the prestigious Emmanuel Perrotin Galerie show held in Paris. 

With all his successes, Pharrell has not forgotten the roots that helped gave him his start.  His old home ground in Virginia Beach, Virginia, is a big focus for his philanthropy.  He works with local officials to help create a youth resource center that will run academic enrichment programs.  With his mom's help, they created From One Hand to Another, Inc.  Currently, his charity organization and NASA has joined hands to encourage the youths of Virginia Beach to pursue science, technology, engineering, and math (STEM). 


Oh! and just for kicks...  ha ha, that was ironic "kicks"


Source: Hidden Garments

Source: Hidden Garments

Upscale Hype, Christian Louboutin Freddy Flats

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